Jan 28, 2021
Episode outline:
00:00:00 Intro
00:01:34 Origin story
00:08:03 Rioja Alavesa enotourism overview
00:10:48 Enotourism deep dive at Viñedos y Bodegas de la Marquesa
00:21:52 Valserrano enotourism adaptations in 2020
00:29:14 Rioja Alavesa member adaptations
00:35:56 Wider Rioja enotourism picture
If you know someone who...
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Welcome. I’m Lawrence Francis, Host of The Wine Marketing Show podcast… a place to learn from thought leaders in the world of marketing. And these won’t be only drawn from wine. Consumer behaviour is a fast moving target and I’m looking forward to exploring it with people who have and continue to inspire me no...
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Read the full episode transcript at http://www.interpretingwine.com/should-podcasts/
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Read the full episode transcript at http://www.interpretingwine.com/is-podcastings-low-technical-barrier-to-entry-a-good-or-bad-thing-from-a-wine-perspective
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Read the full episode transcript at https://www.interpretingwine.com/why-are-podcasts-growing-in-popularity-and-how-can-i-start-a-podcast/